This Privacy Policy is a practical notice for Sirah Digital's website and agency services. It is not legal advice. If your project involves regulated data, sensitive data or strict compliance requirements, we recommend taking independent legal advice.
1. Who we are
Sirah Digital is a digital marketing and AI automation agency providing services such as AI workflows, CRM setup, websites, web applications, SaaS development, SEO, paid media, funnels, content, analytics and consulting.
"Sirah Digital", "we", "us" and "our" refer to the Sirah Digital agency team. "You" refers to website visitors, leads, clients, suppliers, partners and people who interact with our services.
2. Information we collect
Depending on how you interact with us, we may collect the following types of information:
- Contact details such as name, email address, phone number, WhatsApp number, company name and job role.
- Business details such as website URL, industry, location, project goals, budget, current systems and service needs.
- Form submissions, consultation requests, chat messages, emails, call notes and support conversations.
- Billing and commercial information such as invoices, payment status, subscription details and proposal history.
- Website and device information such as IP address, browser type, pages viewed, referral source, UTM parameters, fbclid, cookies and analytics events.
- Campaign and platform information where you grant access, such as ad account data, analytics data, CRM records, lead sources, conversion events and performance reports.
3. How we collect information
We collect information when you submit a form, book a consultation, message us on WhatsApp or chat, email us, call us, sign up for a service, visit our website, interact with our ads, or give us access to your marketing, website, CRM or automation platforms.
We may also receive information from third-party platforms you use with us, such as Meta, Google, LinkedIn, GoHighLevel, analytics tools, hosting providers, email platforms, payment providers and other systems connected to your project.
4. How we use information
We use information to operate our website, respond to enquiries, qualify leads, prepare proposals, deliver services, manage client relationships, improve campaigns and keep our systems secure.
- To contact you about enquiries, consultations, proposals, projects, support and account matters.
- To plan and deliver digital marketing, AI automation, CRM, website, SaaS and consulting services.
- To configure workflows, forms, funnels, automations, analytics, reports, ad campaigns and customer journeys.
- To measure website activity, campaign performance, lead attribution and service effectiveness.
- To send relevant service updates, marketing communications or follow-ups where permitted.
- To protect our website, clients, platforms and business against fraud, spam, misuse or security risks.
5. Legal bases for processing
Where applicable privacy laws require a legal basis, we may process personal information based on:
- Contract: to provide services, proposals, support and project delivery.
- Legitimate interests: to operate our agency, respond to enquiries, improve services, secure systems and market relevant services.
- Consent: where you opt in to communications, cookies or specific processing activities.
- Legal obligation: where we need to keep records, respond to lawful requests or meet compliance requirements.
6. Marketing, analytics and advertising
We may use tools such as Meta Pixel, Google Analytics, advertising platforms, CRM tracking, form tracking and similar technologies to understand website engagement, measure campaigns and improve lead quality.
These tools may use cookies, tracking pixels, conversion events, UTM parameters, click identifiers and similar signals. You can manage cookie settings in your browser and use platform-level ad preference tools provided by services such as Meta and Google.
If you receive marketing emails or messages from us, you may unsubscribe or ask us to stop contacting you for marketing purposes.
7. AI automation and client data
Some Sirah Digital services involve AI-assisted workflows, content drafts, customer response drafts, automations, reporting, data routing, lead qualification or operational support. We only use information for the agreed service purpose and recommend human review for AI-assisted outputs.
You should not provide sensitive, regulated or highly confidential data for AI workflows unless suitable controls, permissions and written instructions are in place. If your project requires strict data handling rules, we can agree project-specific controls in writing.
8. When we share information
We do not sell your personal information. We may share information with trusted service providers and platforms where needed to operate our website, manage leads, deliver services, process payments, host systems, run campaigns, analyse performance or support client projects.
Examples include CRM platforms, form tools, hosting providers, email services, analytics tools, ad platforms, payment providers, automation platforms, AI providers, communication tools and professional advisers.
We may also disclose information if required by law, to protect rights and security, to investigate misuse, or as part of a business transfer, merger or restructuring.
9. International data transfers
Sirah Digital may work with clients, team members and service providers across different countries, including the UK, UAE, USA, Canada and other regions. This means information may be processed or stored outside your country.
Where required, we aim to use reasonable safeguards and reputable service providers to protect personal information during international processing.
10. How long we keep information
We keep information only for as long as reasonably needed for the purposes described in this policy, including enquiries, project delivery, client support, accounting, reporting, legal compliance, security and legitimate business records.
Retention periods may vary depending on the type of information, the service provided, legal obligations and whether there is an ongoing business relationship.
11. Your privacy rights
Depending on your location and applicable law, you may have rights to access, correct, delete, restrict, object to or request a copy of your personal information. You may also have the right to withdraw consent where processing is based on consent.
To make a privacy request, contact us using the details at the end of this policy. We may need to verify your identity before responding.
12. Security
We use reasonable technical and organisational measures to protect information against unauthorised access, loss, misuse or disclosure. No website, platform or method of transmission is completely secure, so we cannot guarantee absolute security.
If a project requires special security controls, access rules or data handling procedures, those should be agreed in writing before work begins.
13. Cookies and tracking technologies
Our website and marketing pages may use cookies, pixels, local storage and similar technologies for functionality, analytics, advertising, attribution, form tracking, chat widgets and performance measurement.
You can control cookies through your browser settings. Blocking some cookies may affect website features, analytics accuracy or marketing attribution.
14. Changes to this policy
We may update this Privacy Policy from time to time. The latest version will be posted on this page with a revised effective date. Continued use of our website or services after changes are posted means the updated policy applies.
15. Contact us
If you have questions about this Privacy Policy or want to make a privacy request, contact Sirah Digital using the details below.